Event Highlights & Summary

Mobile 360 – MENA identified and addressed key challenges and opportunities for the mobile ecosystem throughout Middle East and North Africa through a mix of keynote speakers, panel discussions, workshops and in-depth case studies aimed at senior-level decision makers across the MENA region. Over 430 leaders (66% senior-level) from 28 different countries came to discuss a variety of engaging themes including:

  • Digital Transformation and Customer Experience
  • Policy: The case for dynamic governance and regulatory modernisation
  • Financial inclusion and e-commerce
  • Mobile for good in the MENA region: disaster response to humanitarian crises
  • Internet of Things: smart cities and connected cars
  • Cybersecurity: achieving greater resilience to protect companies and consumers
  • Future-proofing for 5G and exploring new revenue streams
  • Artificial intelligence
  • Digital identity and the blockchain

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Collaboration with Arab Information and Communication Technologies Organisation

At Mobile 360 – MENA, The GSMA and The Arab Information and Communication Technologies Organization (AICTO) signed a Memorandum of Understanding (MoU) to collaborate on a range of initiatives to further the development of mobile technology in the Middle East and North African region. The non-exclusive framework will see both parties work closely together across a number of mutually beneficial areas to promote mobile across the region, including capacity building sessions, workshops and the sharing of best practices.