Gerry Rasugu - GSMA Mobile 360 Series

Gerry Rasugu

Gerry Rasugu

Director of Mobile for Development in Africa




Gerry is the Director of Mobile for Development in Africa. Prior to joining the GSMA, Gerry was the Technical Lead, Agent Network Group at Enclude Solutions (formerly ShoreBank International & Triodos Facet).


He has a wealth of experience in the branchless banking arena, notably from the world acclaimed M-PESA, where he pioneered the set-up of the agent network in Kenya that was responsible for taking financial services closer to the people. Gerry is also experienced in designing and building agent networks which support financial inclusion, having worked on the bKash initiative in Bangladesh, the first of its kind.


Gerry has also worked on initiatives in other regions and countries including Uganda, Fiji Islands, India, Sri Lanka, Madagascar, Bangladesh, Pakistan, Indonesia, Peru, Ethiopia and most recently Brazil. Gerry has worked globally with numerous telecom partners and financial institutions. In addition to strong experience in sales and distribution across East Africa and the Pacific region, Gerry has interacted with regulatory bodies to help formulate policies for Mobile Financial Services. Gerry has also co-published an agent training document.